CTRL PR
Take CTRL of the narrative
… Because it’s not just what you say – it’s how people feel when you say it.
CTRL PR helps brands communicate with intention, not just to be seen, but to be understood.
In a landscape full of noise, I focus on clarity, consistency and connection.
My work spans brand strategy, content creation, PR coaching, and crisis support- always grounded in long-term thinking and real human insight.
Because strong communication doesn’t chase attention. It earns trust.
A few of the brands I’ve had the chance to work with over the past 10 years throughout my social platforms :
My Services
CTRL PR blends strategy, creativity and clear messaging - always aligned with where your brand is now and where you want to take it.
From long-term positioning to everyday content and crisis support,
I’m here to help you communicate with purpose.
Wondering what that might look like for you? Let’s talk.
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I’ll take a deep look at your brand and where you want to go. From there, I help you find the right tone, message and direction – so your communication actually reflects what you stand for. It’s about building something that feels real, not just visible.
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I create content that looks good and makes sense – for the people you want to reach. Whether it’s visuals, captions or full campaigns, I’ll help you communicate clearly and consistently. It’s not just about showing up, it’s about showing up right.
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Sometimes you just need a second brain. I offer 1:1 strategy sessions or team workshops where we can go through your current comms, clarify your message or brainstorm new ways to reach your audience. No pressure, just honest input and new ideas.
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Things don’t always go as planned – and when they don’t, you need someone who can step in fast. I offer support during tricky moments, helping you communicate calmly and clearly when the pressure is on. So you stay human, but in control.
Take CTRL of the narrative
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Take CTRL of the narrative 〰️
Contact
Contact
Interested in working together?
Complete the form below and I’ll be in touch shortly!
MY PARTNERS
GinaTricot
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Bubbleroom
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Glacial
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IvyRevel
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Chiquelle
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MadLady
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iDeal Of Sweden
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Carl Edmond
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Lyko
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Richmond & Finch
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VOLVO Bildeve
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Sundsvalls Kommun
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Agium
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Kundo
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Freedude
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Studentresor
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Jönfalks Måleri & Interiör
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GinaTricot • Bubbleroom • Glacial • IvyRevel • Chiquelle • MadLady • iDeal Of Sweden • Carl Edmond • Lyko • Richmond & Finch • VOLVO Bildeve • Sundsvalls Kommun • Agium • Kundo • Freedude • Studentresor • Jönfalks Måleri & Interiör •
CTRL + ALT + ROOM
For members only
I created CTRL Room because I know how hard it can be to get noticed, taken seriously, or explain what you do – especially when you're doing everything by yourself. When I started working in PR, I realized that most people don’t need someone to speak for them – they just need the right tools to do it on their own. CTRL Room is my way of making PR easier to understand, more human, and open for everyone. It's for anyone who wants to talk about their work with clarity, confidence, and control.
By the way, did you know I also run a blog?
It’s where I unpack what’s going on in the world – and what it means for brands. From wild PR moments and unexpected campaigns to subtle shifts in how we connect, I dive into the psychology, spot the patterns and break down the trends!
Free blogs give you noise. CTRL PR gives you sharp trends, brand psychology & tactical PR moves — no fluff, no ads. Think of it as your private vault to stay ahead, forever. Pay once. Take CTRL.
